Display counters and podiums are so extensively used that they are almost synonymous with the terms ‘stage show’ or ‘exhibition’. The reason for this is that podiums ave always played a vital part in bringing into focus a particular part of the stage and making it more prominent. There are a number of ways in which display counters and podiums may be used. Just the presence of a podium at a specific location will start creating a difference and garner a lot of attention from people around it. The basic function of the podium is much similar to that of the desk, the only difference being that a person sits behind a desk while at a podium he stands. The motive of using a podium is twofold. Firstly the person standing at a podium and talking to others gets a feeling of stability and as a result exudes confidence. The people looking at that confidence are impressed and this increases the standing of the company and product that is being advertised or pitched. The main purpose of the advertiser is to make everyone regard the product as the best.
Why use them?
Display counters and Podiums are used to get people’s attention towards the product you are trying to market. A graphic can be used on podiums and also on display counters having the content and design of the product. Since this graphic can be printed in a wide range of high resolution colors it looks quite appealing. A person speaking a podium tends to stand out from others and people are compelled to watch and listen to him. A podium can be used effectively at booths in seminars, conferences. Job fairs, trade shows, exhibitions, etc. One of the major ones is the fact that a display counter can be disassembled to a much smaller size. This is because the counter is created in a foldable grid structure that can be narrowed down. It is made of aluminum and so is quite light in weight. Once dismantled the display counter can be packed into a carry case that comes with the counter and transported anywhere else. Further the assembly and dismantling of the counter does not take long and also does not need more than a single person to do it. The graphic on the counter or podium can be applied using magnetic or Velcro strips. For protection, the crease resistant graphic can also be laminated so that water and dust do not affect it much. To maximize the visibility of a counter, a halogen or LED lamp can be used. The counter comes with decent amount of shelf space behind it so that the user may store items like leaflets and brochures there. Anti skid rubber feet can be attached to it so that it does not slip. A high quality wooden table top on the podium renders it useful even as a table.
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