A business plan specifically answers the following questions: 1) What service or product will your company make or offer, and why is it being offered? What is the need being filled? 2) Who is going to buy the product or use the service? Who are your primary customers? Why will they want to buy it from you rather than another company? 3) How are you going to let your potential customers know that you are providing this service or selling this product? 4) Are you going to have a physical or online presence or both? and 4) Do you have the necessary funds to start the business and build it while growth is still slow? Are you going to need outside financing?

Strategic Plan vs. Business Plan

Although normally associated with new business ventures, business plans can outline the intentions of a business and organize its ongoing and changing.

Strategic Business Plans

Strategic business plans are crucial for success, whether written or not. Discover strategic business plans with tips from a marketing professor, business.

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